Ferrari: the brand history
Enzo Ferrari is responsible for the fact that 70 years ago, with the 125C, the brand came to be the first sports car of its kind, initially designed for racing purposes but sold for customer convenience. Previously, the Scuderia Ferrari had only appeared through successful participation as Alfa Romeo Werksteam. The company logo Cavallino Rampante still bears witness to the origins. In 1943, Ferrari moved to Maranello, where, even after the destruction of World War II, the factory still has its headquarters in 1946 after reconstruction. From the participation in the legendary Mille Miglia race Ferrari increasingly developed a sales market for the rich and super rich of the post-war period.
Premium sports car designs
Renowned designers such as Pininfarina, who has also worked successfully for the market-makers of today’s Fiat Chrysler Group Alfa Romeo and Fiat, belong to Scaglietti, who also honors, among others, the nickname of the 612 Scaglietti. With the 250GTO, Scaglietti, as designer for Ferrari, built the now most expensive and coveted classic, which is traded in auctions with always new record prices. Bertone, whose Fiat X1 / 9 now enjoys cult and collector status as well as the Lamborghini Miura, for which Bertone also was responsible, was commissioned by Ferrari with design creations. In the list of Italian bodybuilders and designers, Vignale is another innovative designer in Ferrari’s co-operation portfolio. Meanwhile, most of these amiable smithies unfortunately are no longer active, which will surely also be due to the advancing robot technology in vehicle construction, including Ferrari. Nevertheless, Ferrari traditionally never build more than 5 different models at the same time. One of the highlights of the long history of road-racing cars from Maranello is surely the Dino in its 6- and 8-cylinder versions, the F348, also known as Barbie and Ken Auto, the fast F355, which can still be found in many lovers’ hands, the His pre-running Testarossa from 1984 and the Ferrari sold to date, the F360, which was later replaced by the F430. The countless successes in racing and, in particular, the history of Formula One, would certainly be a breakthrough in the course of the review and will not fit into the career of the German tuner Wheelsandmore, who has also embraced the models from Italy since its founding in 1999.
Tuning for current Ferrari models
The current models of the portfolio like the Ferrari 488 and the California T are, of course, the mainstays in the tuning business of Wheelsandmore. But even rarer versions such as the 4-seater FF, which was presented as a family sports car for Ferrari for the first time, as well as its successor, the GTC4Lusso, are part of the Wheelsandmore program. The previous top model F12 Berlinetta has certainly found its way to the tuner in Germany, since the V12 already ex factory with a performance of 740PS. The limited model F12tdf will probably be rare in terms of tuning as collectors are always interested in models from series production in special editions. Now Wheelsandmore would only be one of several addresses in Europe, one would present a F12 conversion with a few pretty rims and a modified exhaust. Of course it was again the refiner, who in 2015 knew how to modify a very special Ferrari F12.
Ferrari for Steve Jobs by Wheelsandmore
The Apple’s founder Steve Jobs, who unfortunately died too early, found his way over a few detours to the tuner near Cologne and enjoyed an extensive tuning course, which would certainly have given the former customer much pleasure.
Forged wheels for Ferrari
Forged wheels in 21 and 22 inches with individualized upgrades and an increase in performance with a tingling 785hp with chip tune and a stainless steel sports exhaust system made this unique Ferrari F12 a distinctive and fast single item. Even handcrafted carbon rims for the Ferrari Enzo and the fast LaFerrari have already been produced, but not for special reasons. Another feature of the rim producer is, besides the individual implementation of the customer’s wishes, the correspondingly discreet secrecy against the environment, since many people unfortunately do not know how to deal with the success and passion of others. At the moment, the tuning factory is specially designed for the Ferrari 812 Superfast designed rims, which are, of course, made three-piece and made of forged aluminum. Ferrari’s success story is thus linked to the history of the refiner from NRW.